Amy Reynolds is the Founder and creator of UP Natural Products LLC and the biome brand. She has her B.S. in Human Nutrition and Food Science from the University of Houston. Amy has worked in the health and wellness industry for more than 40 years. Starting out as a personal trainer at Gold's Gym in Houston at age 16! Amy worked for many years as a Nutritional Private Chef to high net worth families and was co-owner and creator of Climb On! Products branding.

Amy is also a Certified Grief Recovery Specialist (The Grief Recovery Institute) and a Facilitator for PSYCH-K, the fast and effective subconscious belief change process mentored by Rob Williams and promoted by Dr. Bruce Lipton author of the New York Times Best Seller The Biology of Belief and The Honeymoon Effect.

Amy served her country as a Peace Corps Volunteer and worked as a Child Survivalist in rural Honduras. Amy spent three years in The Sacred Valley of Peru learning about the healing power of plants from the native Andean Quechua women. Many of whom she calls dear friends.

In Amy's words, "My passion is simply to serve. Whoever or whatever needs help, I'm there! My greatest joy comes from fostering sick animals and watching them thrive with just a little love, nutrition and medicine. I give thanks every day to the Creator for gifting me the experience to be here on this planet now."